The Atlantic Expected To Be Profitable Third Year Running
Say what you will about the death of media (we know you will whether we give you the opening or not), The Atlantic is one property that has seemingly cracked the code on digital.
Minonline reports that the company is expected to be profitable for the third year running, thanks to increased digital revenues (up 33 percent!) from TheAtlantic.com and the company’s spinoffs.
TheAtlantic.com’s traffic rose 45 percent over the year, the company said, and Atlantic Wire’s more than doubled to 4 million uniques in October.
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