Texas J-School Practices What It Preaches

Millennials may spend their lives connected via Facebook, Twitter, and SMS, but that doesn’t mean they automatically know how to produce multimedia journalism.

In fact, most student media organizations still work out of separate offices, with the student paper, radio station, and TV staffs rarely working together.

That’s part of the reason why Texas Christian University’s Schieffer School of Journalism opened a $5.6 million “Convergence Center” last year, writes Aaron Chimbel at the Online Journalism Review. Now the newspaper, magazine, and TV station are in the same building, bouncing ideas off each other.

“Because News Now [the station] and Skiff [the newspaper] staffers were working in the same newsroom, we were much more aware of what the other one was doing than we were before,” Julieta Chiquillo, the Skiff’s managing editor in fall 2009 and editor-in-chief the following semester, told Chimbel.

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