Swich, From the Ground Up

Michael Surtees, who sadly we missed having a beer with in NY last week, has a great interview up with the owner of a restaurant we wished we’d also not missed on our trip out there, it’s with John Gargiulo of Swich. It’s not much about the food, but rather, the whole construction of a restaurant, something we’ve been fairly familiar with these past couple of years working around people fully branding and creating various eateries from nothing, and it’s a really interesting scoop if you’ve never been privy to the details.