Sweden Lets Swedes Take Over Its Account

This really sounds like a prank, but it’s not: Sweden has officially made its Twitter account the most democratic in the world, handing complete control of the feed over to a different Swede each week.

“The idea with Curators of Sweden is that each curator will share both their own and relevant third party’s thoughts, stories, information and other content that is somehow linked to Sweden. The idea is that the curators, through their tweets, create interest and arouse curiosity for Sweden and the wide range the country has to offer.

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