Starck's 'Dwell' Too Similar to 'Dwell' the Magazine?

Reader Jessica Appelgren was kind enough to drop us a line with something she’d noticed recently. Story goes is that opening soon in the former JP Morgan Chase office tower in Manhattan are the newest batch of Philippe Starck-designed condos (called “Yoo by Starck” throughout their several locations). They’re rental units this time, instead of the usual for sale way these things have operated with the endeavor elsewhere. Nothing wildly interesting there, but what Jessica noticed was that the name of the development is “dwell,”