Spend the Final Days of Summer Watching Vintage TV Commercials

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By Stephanie Murg Comment

sugarcane99.jpgWatch out, YouTube, because wacky wedding videos have nothing on vintage commercials. From Duke University comes AdViews, a growing online archive of television commercials that date from the 1950s to the 1980s. Alongside ads for familiar products such as Crest, Pampers, and an array of breakfast cereals (Honey-Comb’s big! Yeah, yeah, yeah!) are those for brands that have been lost to the ages, including Studebaker, Fluffo, and the sinister-sounding Sugarcane 99, the Splenda of its day. The newly digitized archive contains commercials created or collected by the ad agency Benton & Bowles and its successor, D’Arcy Masius Benton & Bowles, and can be viewed and downloaded free of charge via iTunes.

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