Sneak Peek at The New USA Today

By Chris O'Shea Comment

USA Today is unveiling a completely new look tomorrow, and the video above offers a sneak peek as to what it will all look like. The thing that stands out most is that there are going to be a lot of bold colors, maybe too many. And the new logo? It’s simply a blue ball. It’s sort of like a globe, which would be great if the paper was called World Today, but it’s not.

After the jump there’s a picture of the new A1 page, but we’re warning you, you might want to put some sunglasses on first.


[Image via Ad Age]