Should We Be Nicer to PR People?
This week, Newsweek published the diary of a journalist who read and replied to every PR email that came through his inbox for a week. I clicked on that headline like the sucker I am, though I am usually against* “I Did X For A Week” pieces that seem to be coming more and more popular. From talking to strangers to doing your kids homework, they usually scroll a few digital pages (click! click!), are formatted journal-style to make them easy to read, and often include just the right amount of snark and existential anxiety that make them easy to finish, comment on, and share.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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