Shills Disclose They're Miffed at Updated FTC Guides
The FTC published their guidelines for bloggers disclosing endorsements. Half the blogosphere is upset about the government intrusion. The other half is upset no one is sending them free stuff.
We like the whole idea of sunlight and everyone just coming out and saying companies have given them stuff and now therefore they like those companies. Like how you’re supposed to publicly swoon over your employer.
And second off, they’re guides and not laws. So “intrusion” would need to at least be binding.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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