Ralph Lauren Buys Solo Spot on The New York Times' iPad App

As you can tell by our pictures, your FishbowlNY editors are quite the fashionistas. Fishbowl Jerry is (maybe) wearing Gucci and I am (perhaps) wearing Marc Jacobs. So when we read that Ralph Lauren had purchased a solo sponsorship of The New York Times’ iPad app for September, we were giddy. Or whatever. But it is a great idea, and since this is the first time the app has been sponsored by one advertiser, it will certainly gain Ralph Lauren some buzz.

Ad Age reports

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