Quote of Note | Edward Mendelson

“People who love type have been known to confess to each other in secret that in certain moods they are emotionally moved by Optima. Its echoes of renaissance carvings evoke nostalgia for a lost and unrecoverable past. Its streamlined curves evoke the forward-looking hopes of the machine age. Like other great works of art it prompts intense mixed feelings, a double sense of loss and gain: it simultaneously portrays something that has receded into the abyss of time and something that is still emerging.

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