Parenting Magazine Ups Rate Base

Earlier this year, Bonnier Corp. split its Parenting magazine into two different editions based on the ages of its readers’ children, creating Parenting School Years and Parenting Early Years. Now, the company has announced that the rate base of Parenting School Years will increase by 10 percent next year, bringing it up to 550,000 from the 500,000.

This is Parenting‘s first rate base increase since 2001, and brings the total combined rate base for both editions to 2.2

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in