On Dow Jones Insight

During the past 30 days, the Dow Jones Insight-2008 Presidential Election Media Pulse showed that in the context of Senator Barack Obama the word ”change” received 51,776 mentions. The word ”experience,” by way of contrast, was mentioned 31,407 times for Senator Hillary Clinton. FishbowlNY emailed Shannon Sullivan of the Dow Jones Enterprise Media Group about Dow Jones Insight (formerly called Factiva Insight). ”Dow Jones Insight is customized to each client’s media landscape where they define the subjects and issues for analysis.

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