OK! Relaunches Website, Prepares To Declare (Gossip) War With TMZ

Hey! Everyone’s! Favorite! Celebmag! OK! Just! Redesigned! Their! Web! Site! The last sentence was seriously lame. We’ll be the first to admit that. But the coffee we drank this morning was kinda lacking in caffeine and we’re pretty ornery now. But the interesting thing about this is that, as our predecessor Dylan Stableford notes in Folio, OK! is going directly after the TMZ market and then some:

The site is touting its “state-of-the-art, made fresh daily video,” MyOK!, its social networking component, a “CelebCam”—where OK! “gives celebrity guests the chance to turn the cameras around as they talk to average people about what they care about most”—and something called “Man Candy,” based on a regular magazine feature.

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