NY Times Now Boasts 760,000 Digital Subscribers

The New York Times’ digital offerings continue to lure readers. The Times company announced that in 2013, revenue from digital only subscribers jumped 36 percent. In the fourth quarter alone, the Times added 33,000 digital subscribers for a total of 760,000. Imagine if the paper had started charging for digital access in the late 90s.

The increase in fans of the digital Times was fortunately enough to offset declines in ad sales. Print advertising dropped 1.6

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in