Ad Age is reporting that Next Issue Media (NIM) has finally launched magazine apps on tablets that aren’t called iPad. NIM was hopeful back in January that when it launched it would feature two magazines from each of the publishing houses that own a stake in it (Hearst, Meredith, Conde Nast, Time), but it looks to have fallen short of that goal.
As of now, there are seven magazines available through the Verizon V Cast Store: Time, Fortune, The New Yorker, Esquire, Fitness and Parents. Just like the Apple subscriptions, consumers can purchase a single issue or subscribe for a year.
It’s a good start for NIM, because even though the iPad is the most popular tablet, there are always going to be consumers who want to use something else. Now those people have a way to read some of their favorite magazines on tablets.
NIM is taking a small step here, but that’s better than nothing at all.