New York Times is Testing a College Kids Edition

As the search for the almighty dollar continues, word is that the New York Times is currently testing out new products, and one of those is an edition that would target college students.

Forbes reports that Denise Warren, the Times’ chief advertising officer and general manager of nytimes.com, admitted the paper is currently measuring “the potential for an entry-level product.”

A spokesperson then confirmed that to Forbes:

We are testing concepts for how to package our core digital subscription bundles and/or potentially introduce new paid products as we close in on two years after the digital subscription launch.

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