New Beta Tool "Scroll" Gives Publishers Elegant, Easy, Template-less Story Design

Newspapers are good at throwing share buttons and sidebars and embedded widgets and image carousels and lists of related items into their story pages online. News design isn’t pretty, and the consumption experience online is often distracting and disjointed if you’re not using an RSS reader.

Now there’s a new tool that wants to fix that by “de-templatizing” news design. It’s called Scroll, and its brought to us by familiar faces Kate Ray and Cody Brown, who also created Nerd