Nelson Mandela Launches Fashion Line

In a more overt piece of altruistic product design, Nelson Mandela‘s 46664 organization, a non-profit that has focused on humanitarian efforts since 2002, has announced the release of its own fashion line, also named 46664 (the digits stem from Mandela’s prison number). The line will launch this summer with a dedicated store in Johannesburg and then followed by “other retail stores around the country.” The first collection is a mix of both men’s and women’s clothing, described by the organization as “trendy but not too ‘out there.'”