Mystery Solved: Home Depot is Rolling Out New Redesigned Logo

Following up on our post from last Thursday, reporting on a photo that was floating around Twitter, showing a new, unannounced logo for Home Depot appearing on self-checkout kiosk screens. We, like the rest of the world, weren’t sure if it was an accident, a form of focus testing, or some clever stealth marketing. Turns out the screens were just a bit ahead of the real roll-out and sure enough, it’s now been verified as the retailer’s new identity.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in