It’s called The Bloomberg Media Initiative Africa. It’s set to run at least three years and, per a report by SouthAfrica.info, the intent of the $10 million program is to underwrite financial journalism across the continent and advance transparency, accountability and governance within that discpline.
Michael Bloomberg announced the initiative Monday in Johannesburg at the C40 Cities Committee annual conference:
The initiative will provide cross-disciplinary education programs and mid-career fellowships to increase the number of highly trained business and financial journalists, convene pan-African forums to examine worldwide media best practices and support research to stimulate media innovations.
As part of this program, Bloomberg’s foundation will be partnering with a number of J-schools and business studies programs: the University of Nairobi’s School of Journalism and Mass Communications and the Strathmore Business School in Kenya; the University of Lagos’s Department of Mass Communications; the Pan Atlantic University’s Lagos Business School in Nigeria; Rhodes University’s School of Journalism and Media Studies; and the University of Pretoria’s Gordon Institute of Business Science in South Africa.
“The Bloomberg Media Initiative Africa is not only topical, timely, relevant and useful, but it is also contemporary both in structural and conceptual pluralism,” said Dr. Ralph Akinfeleye, professor of journalism at the University of Lagos. “By providing rigorous training from best-in-class faculty, media professionals and other stakeholders from the south, east and west African countries, the initiative will positively impact transparency, accountability, good governance and sustainable economic growth on the continent.”[Photo courtesy: mikebloomberg.com]