McDonald's New Viral Marketing Campaigns
McDonalds wants to make some inroads among both the teenage and 18-34 male demographics, as usual. Fast Food Nation and Super Size Me ruined things among the intellectually inclined, and as for the rest… well, Burger King has been hurting them with both the Subservient Chicken and day-without-Whopper promotions.
Enter McDonald’s new viral advertising campaigns. There’s the McRib Farewell Tour 3, the Filet-O-Fish Man Vs. Dolphin Competition and the Society for the Morning Impaired.
Highlights?
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