Mark Your Calendar: IDSA’s Rule-Breaking International Conference

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By Stephanie Murg Comment

Ready your inner iconoclast for “Breaking the Rules,” the international conference of the Industrial Designers Society of America. Set for August 21-24 in Chicago, the megaconfab promises “an energizing, thought-provoking and potentially outburst-inducing three- day exploration of design, business, culture shifts and rule-breaking strategies that help you make the most of our evolving and often tumultuous economic climate,” according to conference chair Paul Hatch, president of TEAMS Design USA. Speakers include Dean Kamen (Deka Research & Development), Bruce Nussbaum (Parsons), and Bill Buxton (Microsoft Research). Regular registration rates end July 20, so act fast.