Mark Ford Stepping Down as Time Inc. CRO

Brad Elders takes over as CRO.

Mark Ford is stepping down as Time Inc.’s executive vp and chief revenue officer. He will assume a new role as executive vp, senior strategic sales advisor, reporting to CEO Rich Battista.

Brad Elders, most recently president of digital sales, will succeed Ford as executive vp, CRO.

“Mark Ford has had an illustrious 32 year career at Time Inc. with a track record of driving revenue and innovation for some of our biggest brand,” said Battista, in a statement.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in