If you’ve been tasked with making a podcast for your news organization, you know how daunting the experience can be. From picking the right equipment to interviewing guests, every little piece can be the difference between thousands of subscribers or none at all.
But one of the easiest ways to get people tuning in is to let your personality shine and express an opinion.
“The Internet is a medium that rewards people who provoke a little bit,” said Matt Binder, producer of “The Majority Report with Sam Seder.” “There’s several ways to get at the truth. One is to just give information in a slightly dry and informative, just-the-facts way. Another is to have people debating a topic, and I think that is always much more dynamic.”
For eight more ways to grab listeners’ ears, read How to Make a Podcast People Want to Subscribe To.