M Magazine is Relaunching

By Chris O'Shea Comment

Fairchild Fashion Media is relaunching M, the men’s title that folded in early 90s. The new version will be overseen by Fairchild’s¬†Editorial Director, Peter Kaplan. Marc Berger has also been named Vice President, Publisher of M. The initial circulation will be 75,000 and the first issue will hit newsstands September 24.

M will target rich dudes who like fashion.¬†Or maybe we should let Kaplan explain? According to him, M will “speak to an elite and exclusive group of affluent consumers and top industry players.”

Hmm… We’re pretty sure he’s talking about the same people we are.