Less bang for your buck: Ads outweigh content in magazines
A quick read of the latest issue of Los Angeles magazine was made even quicker by the ads that dominated the magazine, surpassing the number of actual news articles. To determine if this was out of the ordinary, ten magazines were randomly selected from a local newsstand and the number of ads in each was counted.
The hand count includes total pages in the magazine, including any fold-out pages, front, rear, and inside covers, and full-page inserts.
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