When the Headline Does Not Match the Content
LA Times real estate writer Lauren Beale knows her stuff. She writes the always-fun-to-peruse “Hot Property” weekly round-up of celebrity home sales and purchases, and otherwise patrols the two-comma residential beat like a pro.
Which is why she really needs to berate the headline writer for her latest article. Drawn in by the lure of “More Real Estate Agents Turning to Social Media,” we couldn’t wait to learn how Twitter, Tumblr, Facebook, and the like are revolutionizing the way realtors make those big, fat LA westside commission checks.
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