House Beautiful is on a mission to find gorgeous home design right here in the U.S. The pub caters to a mostly female, affluent audience and editors say they’re always open to new writers with a passion for design and strong reporting skills.
The mag’s content is 50 percent freelance, and almost all sections are ripe for pitching. But where should a writer begin? Executive editor Shax Riegler suggests starting with Q&As.
“We publish five big feature stories a month and four of those are always written by freelancers,” said Riegler. Features vary in length, but most run about 700 to 800 words, plus 100 words for captions. Because the magazine is visually focused, a feature story won’t be assigned without a layout and photos in mind. “The story is driven by what you see in the picture. We don’t like to write about a room we don’t have a picture of because that’s just frustrating for the reader,” said Riegler.
For more information about this Hearst book, including editors’ contact info, read: How To Pitch: House Beautiful.
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