THR Welcomes New Brand Partnerships VP
Billboard's Julian Holguin has been rewarded with a promotion and twice the opportunity.
As vice president of brand partnerships at our sister publication Billboard, Julian Holguin (pictured) oversaw the launch of Billboard Winterfest at this year’s Sundance Film Festival as well as the Latin music concert series Billboard En Vivo. He was also an instrumental part of this summer’s inaugural Billboard Hot 100 Music Festival, held in late August at the Jones Beach Theater in Wantagh, N.Y.
Now comes a big promotion. Holguin has been upped to senior vice president of brand partnerships for Billboard and, additionally, The Hollywood Reporter:
“Julian’s ethic and vision have been instrumental in driving strong consumer sales for the next generation of media,” said John Amato, co-president of Billboard and THR.
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