Jon Hamm Introduces Yahoo's New APT

This morning at an Ad Week ’08 event Yahoo launched its new Ad Management System APT — something they referred to as “a seminal event” and a “tranformative development.” So who better to get to emcee than Mad Men star Jon Hamm? No really, who better? Apparently the idea was an attempt to tie-in the “seminal” effcts of APT with those of television going color back in the sixties, i.e. the (Emmy Award winning) Mad Men era.