Dozens of Homeless People Hired to Stand in Line at Apple Store
On the heels of all sorts of Tuesday craziness at retail locations stocking Grand Theft Auto V, there has been more mayhem yesterday and today at Apple stores delivering the new iPhone. One of the strangest scenes unfolded on the west coast in Old Town Pasadena.
KTLA tech reporter Rich DeMuro revealed that dozens of homeless people were hired by a local businessman to stand in line overnight. Each enlisted person was told they would receive $20-times-two for their pair of iPhone purchase placeholders.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in