IBT Media Claims Newsweek is Profitable
IBT Media has announced that Newsweek is — for the first time in years — profitable. When IBT bought Newsweek last year, the company said it would relaunch the print edition as a “premium product.” At the time we laughed at this idea, but apparently the plan worked.
The company said that advertising now makes up a third of Newsweek’s overall revenue. And speaking of revenue, it’s up a whopping 400 percent over the last year.
Of
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in