Hulu is No Longer for Sale

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By Marcus Vanderberg Comment

After months of negotiations, online video service Hulu is no longer for sale, according to owners.

“Since Hulu holds a unique and compelling strategic value to each of its owners, we have terminated the sale process and look forward to working together to continue mapping out its path to even greater success,” owners News Corporation, Providence Equity Partners, and The Walt Disney Company said in a statement. “Our focus now rests solely on ensuring that our efforts as owners contribute in a meaningful way to the exciting future that lies ahead for Hulu.”

Google, Amazon, DirecTV and Dish Network were all interested in Hulu, with bids reportedly ranging from $500 million to $2 billion.

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