After Hunter S. Thompson’s suicide last Sunday, we’ve witnessed – as expected – skyrocketing sales of his old classics. To wit: Fear and Loathing in Las Vegas shot from # 1,412 on Amazon to # 23 today. Vintage has said they’ll order a “significant” reprinting.
Well, that’s all well and good, but what about these (projected) numbers:
Percentage of people ordering F&L who’ll actually read it: 14.
Percentage of buyers who will display it on their coffee table to get literary street points: 78.
Percentage
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in