HGTV Magazine to Raise Rate Base

Its seventh increase.

HGTV-Magazine-June-2016-475x600HGTV Magazine, launched in 2012, is increasing its rate base. Starting with the January/February 2017 issue, the magazine’s circulation will jump from 1.25 million to 1.3 million.

This will be the seventh rate base increase in HGTV Mag’s short history. The last increase was in 2015.

While we’re spreading the good news for the title, we should point out that the June issue was its largest yet, in terms of ad sales.

That was mostly thanks to pharmaceutical and beauty ad dollars, which were up 110 percent and 161 percent, respectively.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in