Food Network Magazine and HGTV Magazine are both raising their rate bases, proving once again that people love TV so much they’ll eat up whatever format it mutates into.
Food Network Magazine will jump to 1.55 million with the July/August 2013 issue, and next year will raise its rate base twice. The January/February issue will hit 1.6 million and the July/August issue will see another bump, up to 1.65 million. HGTV Magazine is boosting its base to 800,000 with the July/August 2013 issue and then again — to one million — with the January/February 2014 issue.
In a statement, Vicki Wellington, Food Network Magazine’s vice president, publisher and chief revenue officer, said, “Our growth has exceeded our most ambitious goals and aspirations.” Dan Fuchs, publisher and chief revenue officer of HGTV Magazine, said its increase was a “a testament to our unique home and lifestyle content mix.”
Guy Fieri merely sat back in his La-Z-Boy, cracked open a Bud Light Lime and whispered, “Excellent.”