Hearst Names Men's Group Exec Creative Director
Hearst has named Alison DeBenedictis executive creative director, group marketing for Hearst Men’s Group. In this role, DeBenedictis will oversee all branded marketing content for Car and Driver, Esquire, Popular Mechanics and Road & Track.
DeBenedictis comes to Hearst from Amazon.com subsidiary Quidsi Inc., publisher of Casa.com, Look.com, BeautyBar.com, YoYo.com, AfterSchool.com and Bookworm.com. Prior to that she served as an art director for Condé Nast Media Group.
DeBenedictis’ appointment is effective immediately.
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