Hearst Lead Major Publishing Companies in 2010
Hearst Magazines saw the most ad page growth from 2009 to 2010 among major magazine publishers, according to a report from min.
Hearst saw a jump of approximately 1,554 ad pages last year, enough to beat out second place Condé Nast, who saw an increase of 1,460 pages for its 18 titles.
Hearst Magazine’s President and Publishing Director Michael Clinton told min that 2011 was going to be even better (well of course he did, but whatever, just keep reading).
“Advertisers are telling us that they are seeing a sustained recovery in their business, and we expect to see that lead to bigger advertising commitments this year.”
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