Hearst Magazines has named Ross Clark vp, general manager of Sweet, the company’s Snapchat-only brand.
Clark was most recently senior director of business development and strategy at Condé Nast Entertainment (CNE). Prior to CNE, Clark worked for NBCUniversal.
“Ross is strategic, analytical and creative — he recognizes opportunities for Sweet’s development and has the experience and relationships to execute on them,” said Hearst Magazines Digital Media president Troy Young, in a statement.
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