Hook Editors with a Travel Angle

Under-the-radar locales make for great stories in any travel mag, but, add a Hollywood hook, and editors at this Airtran mag can’t help but hop on board.

In honor of the 40th anniversary of the iconic movie Deliverance, a freelancer pitched and published a story to GO showcasing Georgia’s Tallulah Gorge, where the movie was filmed. The location (about an hour and a half outside of Atlanta) is a popular tourist destination not just because of its place in American pop culture, but also due to the richness of the region and wealth of activities for nature lovers, from whitewater rafting to hiking.

“We’re

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