Greenwald Venture Gets a Name: First Look Media

It doesn’t get much better these media days than a billionaire backer and a Honolulu dateline. NUY prof Jay Rosen posted today that the Glenn Grennwald-Pierre Omidyar (pictured) venture that he is now also a part of will be called First Look Media:

First Look Media is made up of several entities, including a company established to develop new media technology and a separate nonprofit journalism organization. The journalism operation, which will be incorporated as a 501(c)(3), will enjoy editorial independence, and any profits eventually earned by the technology company are committed to support First Look’s mission of independent journalism.

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