Gawker, The Business Insider Join Forces

This morning we noticed something strange: a Gawker post written by someone named The Business Insider. Some digging revealed the exact same post written by Nicholas Carlson, a former Gawker employee, on Business Insider’s Silicon Alley Insider.

Carlson confirmed to FishbowlNY that this article — which cites an anonymous source claiming AOL CEO Tim Armstrong and Time Inc. CEO Ann Moore met recently to discuss a join spin-off of Time Warner — was part of a new partnership between the two Web companies.

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