Forbes Probes Bloomberg's Motives
In the February 14th issue of Forbes, Jeff Bercovici takes a look at the expansion of Bloomberg LP and what it means for the man behind the company. Bercovici notes that starting in 2009, with Bloomberg LP buying Businessweek, the company has been taking its reach far beyond its data-centric roots:
It has hired more than 100 journalists and analysts for a new service, Bloomberg Government, that launched in January, providing information about legislation and regulation for an annual fee of $5,700.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in