Celebrities: Twitter Power vs. Actual Power
Yesterday Forbes announced its World’s Most Powerful Celebrities list, with the number one spot going to Lady Gaga. Now Jeff Bercovici at Forbes compares celebrities’ social media scores to their power rankings, to see who the over- and under-achievers are.
The Twitter overachievers include Lil’ Wayne, Eminem, Eva Longoria, and Steve Carrell.
[T]he overachievers are all rappers, athletes or comedians/comedic actors. No surprise there. Those are all groups who have embraced Twitter, especially, as an environment where they can interact with fans without exposing too much of themselves.
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