FIFA Offers a Big 'Hooray!' for Hollywood

The Federation Internationale de Football Association (FIFA) may have trouble at World Cups with noisemakers and the occasional shoddy bit of refereeing, but they sure know their way around glitzy west coast promo copy.

Seriously, after reading today’s FIFA dispatch about the two dozen worldwide contestants who’ve arrived in LA to compete in the 2011 Interactive World Cup, we were convinced this is the greatest thing to happen to video game contests, ever. A sample:

Upon their arrival, the surprises came thick and fast for the finalists.

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