Fast Society, the bootstrapped mobile group messaging service whose dev team took potshots at rival GroupMe last week, made good use of it’s personal connections, and landed it’s first big sponsorship deal with the CMJ Music Festival in New York City.
With an anticipated 500,000 attendees, the CMJ Music Marathon and Film Festival should give the Fast Society startup its first mass-user test. Fast Society was designed with time-limited events in-mind, according to co-founder Matthew Rosenberg, and allows users to create SMS messaging and conference calling groups with expiration dates. The CMJ festival lasts through October 23rd.
As part of the partnership, Fast Society users will be able to access a CMJ concert schedule and maps to different venues around the city. When asked how his unfunded startup could get such a sweet sponsorship deal, Rosenberg pointed out the team’s personal connections to the CMJ community.
“We hustle our faces off. We made a sick deal for placement that was dirt cheap because we made the right friends. We are throwing sick parties because we made the right friends. We are on the ground working hard everyday because we are New Yorkers, and that is what New Yorkers do,” he said, according to TechCrunch.