Engadget Defectors Already Scooping Former Employer Aol with New Site

Last month, eight bloggers from Aol’s successful tech site Engadget defected in order to start their own site with their former boss, Jim Bankoff, who now runs a federation of sports sites called SB Nation. Their reason for quitting was that Engadget was apparently working as a permanent start-up, with 16-hour days, and no signs of improvement.

The big question when the news was announced was just how much websites needed their longstanding bloggers to be successful.

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