Oh would you look at that. Hachette Filipacchi Media’s Elle has started a Tumblr!
Although an increasing number of news publications have waddled their way onto the social media – microblogging platform, Elle is one of the first consumer-directed magazines to join the world of likes and reblogs.
Posts on the Elle Tumblr date back to April but only really started arriving on a daily basis in June and July. Content for now draws primarily from the magazine’s website.