Did the NYT Get Punk'd by the DABA Girls?

A little background first for those of you not up to speed on the women of DABA (Dating a Banker Anonymous). Earlier this week the New York Times profiled a group of women who had started a “support” website where they could complain to each other about how their “quality of life” has suffered now that their banker boyfriends find themselves out of work. The homepage of the website declares: “Are you or someone you love dating a banker? If so, we are here to support you through these difficult times.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in